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1.5k 19 June 2024 at 05:06 6 minutes to read

Humour in Advertising: How to Get it Right

Making people laugh endears them to you, whether they like it or not. Here, we'll discuss how to use humour in advertising to appeal to your target audience. When executed correctly, humour can be one of the greatest tools in your brand arsenal. When done wrong, however, the repercussions can be disastrous.

1.2k 17 April 2024 at 12:04 11 minutes to read

Attracting Gen Z: 11 Marketing Tips

Marketing to Generation Z takes a different approach than with other generations. But who are Gen Zers? And why are they important for your business? In this article, you'll find out how you can attract more Gen Zers with your brand, and what you should do differently compared to marketing to other generations.

36.5k 3 September 2021 at 03:09 9 minutes to read

9 words that define the 21st century

The 21st century has seen many huge changes to societies around the world. There are thousands of words that could have made this list, and what we cover is only a tiny portion of our time. Nevertheless, these nine words tell us so much about the age in which we live.

25.1k 19 August 2021 at 11:08 8 minutes to read

How to improve focus and productivity at work: practical tips

Cramming too many tasks into a workday has a counterproductive effect, as it negatively influences focus. Multitasking is totally overrated—it's actually the ability to focus on one thing at a time that will help you improve focus and productivity. It comes down to taking care of your body and mind, and keeping yourself free from distractions.

4.5k 11 June 2021 at 04:06 7 minutes to read

How to beat burnout when working from home

COVID-19 and subsequent lockdowns have forced millions of people all over the world to work from home. Migrating from offices filled with colleagues to their kitchen tables and living room couches, many workers are now experiencing work from home burnout. Discover the symptoms and learn how to handle the condition to the best of your ability.

39.3k 3 March 2021 at 12:03 5 minutes to read

10 Romanian idioms you can use to impress the locals

Romania is one of the most beautiful countries on Earth, and the people make it that much more enjoyable. If you want the full experience, you'll have to learn the language, and picking up on Romanian idioms is one of the main signs you've mastered it. Use them in the right situations, and you'll be sure to impress the natives around you.

4.2k 17 February 2021 at 12:02 13 minutes to read

E-commerce and climate protection: what can you do?

The ever-increasing impact of climate change is cause for e-commerce businesses big and small to make changes to protect the environment. Heightened productivity can often lead to a more dramatic environmental impact, but enforcing certain measures across your business can help you protect the climate, rather than hurt it. Here are some tips!

Professional Copywriter

14.3k 14 January 2021 at 12:01 5 minutes to read

How international cultures interpret the @ symbol

Whether we're typing email addresses or writing in shorthand, the @ symbol has found plenty of use in recent decades. What you may not have realized, however, is that it has a different name and interpretation depending on where you are in the world. It also first arose long before the internet, and had an interesting path to where it is today.

5.2k 24 December 2020 at 09:12 4 minutes to read

Boxing Day | How your e-commerce business can benefit

The gifts don't stop at Christmas. Shoppers have already bought gifts for each other, and now they want to treat themselves. Learn how to market for Boxing Day so your e-commerce business can reap the benefits of this post-Christmas holiday.

3.7k 3 December 2020 at 11:12 7 minutes to read

Factors that influence international shipping costs

When you run an e-commerce business, international shipping rates can be some of the most varying and unpredictable costs you have to deal with. They're affected by everything from fuel prices, trade tariffs, and your transportation method to the weather and geopolitical events. We'll detail all those factors, and several others, as we go along.

3.2k 18 November 2020 at 11:11 4 minutes to read

How to start a successful internet business

It’s no secret that more and more people are trying to make money online, especially during the pandemic. Running a successful online business requires effort and time, but is also very rewarding. Continue reading for our top practical tips and start planning your business today!

5k 5 November 2020 at 10:11 8 minutes to read

How to handle international expansion as an e-commerce business

Even when you're only competing within your home country, there’s a lot to consider when running an e-commerce business. That can multiply tenfold when you decide to expand internationally. Many companies can't handle it because they ignore one vital factor or another, but we want to ensure you not only survive, but thrive around the world.

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