The Oxford comma: grammar’s biggest troublemaker
In this article, we look at the Oxford comma (or serial comma). Read on to learn how this little comma managed to divide grammar enthusiasts all across the world.
International Mother Language Day, 21/02/2018
Being able to communicate is an essential part of what makes us human. If the language you spoke was excluded or disregarded the knowledge you possess may be lost forever. International Languages Day looks to promote the inclusion of all languages.
9 tips to help you market your business during Chinese New Year
In this article, we look at the significance of Chinese New Year for online business and share 9 simple tips to help you take advantage of this huge holiday. 
Valentine’s Day – love the love or hate the hype
Find an edge when Valentine’s Day rolls around. The industry is worth over 30 billion dollars globally and offers numerous marketing opportunities. Love it or loathe it, there’s no denying there is a mighty big pie from which to take your slice.
Social media content calendars: why you need one
A social media content calendar is an essential tool that helps improve your overall marketing campaign. Preparing in advance means great content at the right time, on time, every time! Never miss an important marketing opportunity again. 
7 tips for increasing brand awareness using social media
Follow these 7 tips to increase brand awareness via social media. Even for small businesses, leveraging social media is possible if you know what to focus on. Read on to learn how to strengthen your social media campaign strategy. 
Digital marketing terms you need to know
Digital marketing is a complex discipline that continues to evolve. Even the most experienced practitioners need regular refreshers. This is a glossary of the most common terms; what they mean, and how they can be used to your benefit.
What is gamification and how can it be used for content marketing?
Gamification is a highly effective social media outreach tool. It involves the use of a game to engage consumers and motivate them to interact with the brand. But what is the best kind of game to use, and on which social media channels? That all depends on the campaign. And of course, the customers you are trying to reach. 
How euphemisms can improve your brand’s message
Euphemisms can be cloying and misleading, or they can win over customers before they even realize it. In this article, we approach the process of successfully integrating euphemisms into your marketing strategy. 
The 3 top languages in Europe’s emerging e-commerce markets
Europe is one of the most linguistically diverse areas of the world. While English is commonly used, the language of sales is what works best in order to expand into new territories. Involving E-commerce, this means that translations are required. What are the top 3 languages to consider for your cyber sales strategy? 
The 6 most spoken languages in Europe
Are you thinking of expanding your business into Europe? If so, congratulations! That's a huge step for any entrepreneur. However, you may want to consider mastering the basics of a few local languages, preferably one of the most frequently spoken ones.
Is it possible to forget your mother tongue?
Forgetting your native tongue is not something many people think can happen, yet it is a real possibility. We take a closer look at how this can happen, and how best to prevent it.