Contenido: Por qué el contenido sigue siendo el rey - Yuqo

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5.6k 25 July 2018 at 08:07 4 minutes to read

10 of the most overused words and how to avoid them

Writing concise, engaging content is no simple task. Unless you are fortunate enough to have skilled writers or competent editors to spot them, boring, overused words should be avoided at all costs.

4.4k 16 July 2018 at 08:07 4 minutes to read

The fundamentals of local SEO

Short for Search Engine Optimisation, SEO is a common practice amongst digital marketers. Local SEO allows enterprises of all sizes and distinctions to stand out from the crowd and show up for relevant search queries near their location.

5.5k 11 July 2018 at 08:07 4 minutes to read

Content is king: The importance of online content

Let us guide you on a journey from the core values of a website through the minefield of social media options, finally crossing the finish line—feeling inspired to create an optimised online content strategy by the end of this blog.

11.4k 6 July 2018 at 08:07 6 minutes to read

The Zero Moment of Truth: Why it matters to your business

The Zero Moment of Truth has completely changed how we shop. But how exactly does it affect your small business, and how can you put together a marketing strategy with ZMOT in mind? Read on to find out.

Steven Mike Voser

Emmy-nominated Journalist & Author

4.3k 2 July 2018 at 08:07 4 minutes to read

How successful online businesses improve their search engine ranking

Generating increased internet traffic for your online business may sound like a complex task. The answer lies in how relevant and informative search engines deem your content.

9.8k 27 June 2018 at 08:06 6 minutes to read

10 English grammar mistakes you definitely want to avoid

Language evolves over time, and depends heavily on the structure of grammar. Here are 10 all-too-common grammar mistakes you must avoid when crafting high-quality English content.

3.8k 25 June 2018 at 08:06 3 minutes to read

Using how-to content to increase customer loyalty

The how-to article or video is an efficient tool used in the customer/brand relationship. First prompting a purchase, then entertaining and informing post-purchase, the how-to will keep customers coming back again and again.

13.5k 20 June 2018 at 08:06 4 minutes to read

How to successfully use emojis in your marketing campaigns

With nearly all internet users taking advantage of emojis, their benefits to businesses are plain to see. The success of emoji integration into marketing campaigns is underpinned by knowing when too much of a good thing can put customers off.

4.7k 13 June 2018 at 08:06 6 minutes to read

Top 10 tips for link building in 2018

Good news—link building is still effective. Bad news—now it's even more complex than before. However, this certainly doesn't mean it's impossible. In this article, we offer 10 tips to help your business build links more effectively in 2018.

5.8k 6 June 2018 at 08:06 2 minutes to read

The best day and time to send your email marketing campaigns

With many aspects of life, everything comes down to the timing; and that certainly applies to email marketing tactics as well.

15.5k 1 June 2018 at 08:06 3 minutes to read

How to use double/single quotation marks

Quotation marks are one thing that throws many non-English writers. In this article, we explore some common rules to make sure you're using double or single quotes properly.

Steven Mike Voser

Emmy-nominated Journalist & Author

4k 30 May 2018 at 08:05 3 minutes to read

How to trigger consumer engagement on social media

Incorporated into virtually every aspect of our daily lives, social media, can provide an almost infinite pool of future customers. Successfully driving engagement from such a diverse range of potential clients is no small feat, but an effort worth its weight in gold. The key is knowing where to start.

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